UK policy makers are now integrating citizen's wellbeing into cost benefit analysis of public projects based on the value-for-money approach. This research spearheaded by Dr Christian Krekel (Assistant Professor of Behavioural Science at London School of Economics), Professor Lord Richard Layard (Centre for Economic Performance at LSE), David Frayman (Research Economist at the Centre for Economic Performance at LSE), and Sara MacLennan (Visiting Senior Research Fellow at the Centre for Economic ...

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